Danbee Shin – Website Audit Masterclass
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Name of course: Danbee Shin – Website Audit Masterclass
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A Comprehensive Review of Danbee Shin’s Website Audit Masterclass
Introduction
Danbee Shin – Website Audit Masterclass is a concise, actionable training program designed to empower freelance web designers and marketers to generate quick revenue by offering website audits as a high-value service. Created by Danbee Shin, a web design mentor and copywriting expert based in Singapore, this 2-hour, self-paced course teaches participants how to conduct professional website audits, deliver actionable recommendations, and attract clients without sales calls. Priced at $197 on the official sales page, it’s an affordable entry point for freelancers seeking to diversify their offerings and boost income. Without courses2day.org details provided, this review focuses on the official source, offering a detailed analysis of the course’s structure, content, benefits, drawbacks, and overall value to help you decide if it’s the right fit for your business goals.
Who Is Danbee Shin?
Danbee Shin is a South Korean web designer, copywriter, and mentor who started her freelance career in 2019 and quickly scaled to a booked-out schedule, often 4–5 weeks in advance. Specializing in inclusive web design for service-based businesses, particularly coaches, she emphasizes creating websites that resonate with diverse audiences globally. Shin’s international perspective—living in Singapore with a British-Swiss partner—shapes her focus on diversity, equity, and inclusion (DEI) in digital marketing. As a mentor, she’s known for helping web designers build profitable businesses without overworking, sharing practical strategies through her YouTube channel and Flux Academy collaborations. Her Website Audit Masterclass draws on her experience turning audits into a low-effort, high-reward service, making her a credible guide for freelancers.
What Is the Website Audit Masterclass?
The Website Audit Masterclass is a 2-hour online course, originally delivered live to Flux Academy’s web design community, now available as a recorded, self-paced program. It teaches freelancers how to offer website audits—a service where you review a client’s website, identify issues, and provide actionable recommendations—as a standalone or gateway offering to secure new clients and generate quick cash. Priced at $197, the course includes video lessons, a proprietary spreadsheet template, and bonus content, making it accessible for web designers at all experience levels.
Website audits are positioned as a low-friction way to attract clients, requiring minimal effort (as Shin notes, designers often audit sites informally already) and enabling sales through emails or DMs without high-pressure calls. The course is particularly valuable for freelancers who want to charge their ideal hourly rate, convert one-off clients into retainers, and conduct market research while getting paid. Shin’s process is tailored for service-based businesses, with a demo featuring a master coach, but the principles apply to e-commerce and other niches.
The course is structured around four core components:
- Audit Selection Process: Guidance on choosing which website elements to review (e.g., UX, SEO, conversions) to create a valuable, client-focused audit package.
- Efficient Audit Framework: Shin’s spreadsheet template for conducting audits quickly and consistently, avoiding overwhelming auto-generated reports.
- Delivery Techniques: A live, unscripted demo with client Ashley Mondor, showing how to present audit results professionally during a delivery call.
- Sales Strategies: Tips for promoting audits, overcoming sales fears, and converting audit clients into long-term projects without niching down.
Additional features include closed captions, PDF slides, lifetime access, and free future updates, ensuring long-term value. A bonus recorded audit session provides further practical insights, exclusive to the online version.
Key Features
- Comprehensive 2-Hour Training: Covers the entire audit process, from selecting focus areas to delivering results, organized into digestible video lessons for self-paced learning.
- Proprietary Spreadsheet Template: Shin’s customizable spreadsheet simplifies audits, focusing on key metrics like usability, SEO, and conversions.
- Live Audit Demo: An unscripted delivery call with Ashley Mondor demonstrates how to present findings confidently.
- Bonus Audit Recording: A recorded session exclusive to the online course shows Shin providing actionable advice.
- Sales and Promotion Guidance: Strategies for selling audits via email or DMs, helping freelancers overcome sales anxiety.
- Lifetime Access and Updates: Learners retain access forever, with free updates.
- Flux Academy Collaboration: Credibility from Ran Segall’s Flux Academy (830k YouTube subscribers).
Who Is It For?
- Freelance Web Designers: Seeking quick revenue or client attraction without sales calls.
- Marketers and Copywriters: Offering audits as a complementary service.
- Beginner-to-Intermediate Freelancers: Designers monetizing basic skills.
- Service-Based Business Owners: Testing client relationships with low-effort services.
Not suitable for complete novices or those focused on high-ticket packages.
Benefits
- Low-Effort, High-Reward: Audits take 1–2 hours, enabling $100–$500 fees.
- Client Acquisition: Low-risk entry for upselling larger projects.
- Beginner-Friendly: Template and demo simplify audits.
- Sales Simplified: Email/DM strategies reduce pressure.
- Affordable: $197 with lifetime access.
- Practical: Template, demo, and bonus recording ensure immediate results.
- Inclusive: DEI focus enhances client appeal.
Drawbacks
- No Courses2day Info: $197 may be higher if discounts exist elsewhere.
- No Live Coaching: Self-paced with no one-on-one support.
- Basic for Advanced Designers: May lack depth for experts.
- Service-Based Focus: Requires adaptation for e-commerce.
- Sales Effort: Marketing audits still required.
- Limited Community: No private group mentioned.
How It Stands Out
Unlike Udemy’s SEO audit courses, Shin’s focuses on freelancers, with a practical spreadsheet and demo. Its DEI perspective and Flux Academy tie-in add unique value.
Is It Worth It?
A valuable $197 investment for freelancers seeking quick revenue. Enroll at danbeeshin.com/shop/p/website-audit-masterclass. Share courses2day.org details for potential discounts.
