Justin Brooke – Killer Copywriting Workshop
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Name of course: Justin Brooke – Killer Copywriting Workshop
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Justin Brooke β Killer Copywriting Workshop: The Tactical Copy Upgrade for Performance Marketers
Because Average Copy Doesnβt Convert
In a marketing landscape saturated with AI-generated content, swipe file regurgitations, and βjust okayβ emails, thereβs one truth that remains: great copy still sells. And few people understand performance copywriting like Justin Brooke, founder of AdSkills and longtime media buying expert.
His Killer Copywriting Workshop is a no-fluff, execution-first event that teaches how to write powerful copy that grabs attention, converts strangers into buyers, and crushes ad fatigue β even in todayβs fast-moving, algorithm-heavy ad environment.
This isnβt a beginnerβs intro to headlines. Itβs a masterclass in persuasive media, taught by people whoβve spent millions on ads and obsess over what actually converts.
What Is the Killer Copywriting Workshop?
Killer Copywriting is a 6-hour, live virtual workshop hosted via Zoom. It features Justin Brooke and a curated lineup of top-tier copywriters and media buyers sharing frameworks, techniques, and real-time demonstrations for writing high-performing copy across formats.
Attendees learn how to craft compelling emails, advertorials, video ad scripts, and long-form sales copy β all with a focus on speed, psychology, and scalable results.
It’s not a course β itβs a one-day intensive where you roll up your sleeves and write, guided by experts in real time.
Who Itβs For
If you fall into any of the following categories, this workshop was built for you:
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Media buyers looking to reduce CPA with better creative
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Copywriters who want to sharpen their skills for performance platforms (FB, YouTube, native)
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Freelancers or agency owners selling funnel or launch services
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Entrepreneurs managing their own ads and landing pages
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Marketers sick of templated, underperforming copy
If youβve written ads, landing pages, or emails before β but want to start writing killer copy that gets noticed and converts β this workshop delivers.
What Youβll Learn: Workshop Breakdown
The workshop is divided into four key training blocks, each focused on a specific type of copy that directly impacts conversion.
π§ 1. Million Dollar Advertorials
Learn how to create story-driven, SEO-friendly advertorials that pre-sell like crazy and work across native, Facebook, and cold email.
Youβll discover:
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What makes advertorials convert vs. flop
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The secret structure behind high-CTR pre-frames
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How to make editorial content drive clicks without hype
β‘ 2. Advanced AI Copywriting
AI tools like ChatGPT are powerful β if you know how to prompt them properly. In this segment, you’ll learn:
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How to write effective prompts for copy generation
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Where AI helps and where it hurts your conversion
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How to combine AI with direct response frameworks for faster turnaround
This is about speed + strategy, not copy-paste automation.
π© 3. Write Yourself Rich with Email
The most profitable medium in marketing still isnβt dead β you just need the right approach. This session teaches:
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High-performing email frameworks (newsletter, promo, onboarding)
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How to build a systemized βemail selling machineβ
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Subject line and storytelling strategies that increase opens and clicks
Whether you’re doing launches or evergreen, this module sharpens your messaging.
π₯ 4. Video Ad Scripts
With platforms like YouTube, TikTok, and Meta prioritizing video, you need short-form copy that translates to performance. In this block, youβll learn:
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The anatomy of a scroll-stopping video ad
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The β3-actβ structure for direct response VSLs
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What to write in the first 3 seconds (and why most get it wrong)
Even if you donβt edit video yourself, youβll leave with a framework for better briefs and stronger messaging.
Bonus: Live Feedback + Community
One underrated aspect of the workshop is the live implementation and real-time feedback. Youβre not watching passively β youβre writing inside the session, applying frameworks immediately, and hearing critique and adjustments from Justin and other presenters.
Thereβs also a networking hour, where you can connect with peers, share wins, and get inspiration from other marketers doing the work.
What Makes It Different
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Itβs built for ROI. Everything taught is grounded in conversion data, not theory.
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Itβs immersive. Youβre writing live, not just watching slides.
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Itβs for the modern marketer. Includes AI and platform-specific frameworks.
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Itβs taught by people who run real traffic, not course sellers.
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No fluff. No βCopy 101.β Just frameworks that work.
This is one of the few events where youβll walk away not only smarter, but with actual assets written and ready to use.
Pros and Cons
β Pros:
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High-impact, high-density learning in one day
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Created and led by battle-tested performance marketers
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Focused on practical, revenue-generating copy types
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Includes frameworks, examples, and live application
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Great balance of foundational insight + modern strategy (AI, video, etc.)
β Cons:
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Live-only (if you miss it, thereβs no self-paced version)
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Not beginner-focused β assumes you already write or run ads
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No long-term coaching or follow-up community unless you join AdSkills Pro
Pricing and Value
The Killer Copywriting Workshop is priced accessibly compared to long-form courses β typically between $100β$200 USD, depending on timing and promotions.
Considering the quality of training, direct access to Justinβs brain, and the immediate applicability, the workshop is a no-brainer investment for any performance-focused marketer or copywriter.
You could easily write one high-converting landing page or ad with what you learn and 5x your cost of entry.
Final Verdict: Is It Worth It?
If youβre writing copy in 2025 and still trying to figure out why your emails donβt get clicks, your ads donβt scale, or your sales pages fall flat β Justin Brookeβs Killer Copywriting Workshop will fix that.
Itβs fast, focused, and results-driven. Youβll leave with better copy, better tools, and a better understanding of how to sell in todayβs crowded digital space.
For creators, marketers, and freelancers who care about performance β this is one of the best short-form trainings available.